International

Moscow, Russia Selbert Perkins Design, in collaboration with the Jerde Partnership and ENKA TC, LLC., created the branded signage and wayfinding master plan for Kuntsevo Plaza in Moscow, Russia. The master plan positions Kuntsevo as a landmark destination reflecting Moscow’s rich history, diversity, and culture. It includes logo and brand standards; multimedia sales tools; and dual language exterior, interior and parking signage and wayfinding. SPD Greatest Hits Branding Brochure Placemaking Brochure Mixed Use-Retail Brochure

Shenzhen, China Collaborating with 5+Design and Shenzhen Vanke Yantian Group, SPD developed the branded communications system to identify and integrate all site and building components of this mixed-use development. In addition, SPD designed the dramatic art elements both inside and outside the complex. SPD Greatest Hits Branding Brochure Retail Brochure Placemaking Brochure Mixed Use-Retail Brochure

Abu Dhabi, UAE SPD developed the signage and wayfinding system for Saadiyat Beach Villas in Abu Dhabi, UAE. The Saadiyat Beach Villas provide modern and dynamic living spaces in private gated communities, from simple studios to multiple bedroom apartments. The signage and wayfinding program includes roadway and building signage as well as wayfinding and identity signs.

Shenzhen, China Collaborating with 5+Design and Shenzhen Vanke Yantian Group, SPD developed the branded communications system to identify and integrate all site and building components of this mixed-use development. In addition, SPD designed the dramatic art elements both inside and outside the complex. SPD Greatest Hits Branding Brochure Retail Brochure Placemaking Brochure Mixed Use-Retail Brochure

Abu Dhabi, UAE SPD designed the signage and wayfinding system for the Manarat Al Saadiyat Museum in Abu Dhabi, UAE. Located in the midst of the Saadiyat Cultural District on Saadiyat Island, Manarat Al Saadiyat acts as a visitor center and gateway to the district’s famous museums, including Louvre Abu Dhabi, Zayed National Museum and Guggenheim Abu Dhabi. SPD Greatest Hits Arts & Culture Brochure

Moscow, Russia Selbert Perkins Design, in collaboration with the Jerde Partnership and ENKA TC, LLC., created the branded signage and wayfinding master plan for Kuntsevo Plaza in Moscow, Russia. The master plan positions Kuntsevo as a landmark destination reflecting Moscow’s rich history, diversity, and culture. It includes logo and brand standards; multimedia sales tools; and dual language exterior, interior and parking signage and wayfinding. SPD Greatest Hits Branding Brochure Placemaking Brochure Mixed Use-Retail Brochure

Okinawa, Japan Unique local retail, entertainment, mini theme parks, and spectacular views define this truly unique mixed-use center. Bold identity graphics, neon, unique murals and amenities define the dynamic urban experience of this new landmark destination in Okinawa Japan. SPD Greatest Hits Retail Brochure Placemaking Brochure

Abu Dhabi, UAE Abu Dhabi, the capitol of the UAE, is transforming from a historic trade center into a dynamic, modern metropolis. However, the city lacked street names, addresses, zip codes, and a consistent branded visual system for all municipal facilities. SPD collaborated with an extensive team of planners, engineers, and cultural experts to create the nations’ first citywide system of street names, addresses, zip codes, and sign standards for all municipal districts, facilities and ...

Dubai, UAE SPD collaborated with 5+ Design and Al-Futtaim to create the branding and signage and wayfinding for this new city. Encompassing 1600 acres with 2.4 miles of waterfront along the historic Dubai Creek, the expansive city includes retail, entertainment destinations, 5 luxury hotels, residential neighborhoods with over 19,000 units, resorts, an 18-hole championship golf course, marina, office parks and convention centers. SPD Greatest Hits Civic Brochure

Beijing, China Selbert Perkins Design designed a signage and wayfinding system for the Daxing Rose Garden in Beijing, which hosted the 2016 World Rose Exposition. SPD’s scope of work included gateway elements, furniture and branding, and a vehicular and pedestrian wayfinding system. SPD Greatest Hits Placemaking Brochure Arts & Culture Brochure

Xi-an, China Awarded the 2020 Best Placemaking Destination by Retail Leisure International (RLI) and RICS Regeneration Project of the Year, Dahua 1935 celebrates the rich history and character of the oldest commercial district and textile mill in Xi’an China. SPD integrated innovative art elements into the signage, wayfinding, and placemaking master plan, combining industrial elements, LED and neon lighting with delicate textile patterns. Murals and framed photos from the past tell the stories of the ...

Shenzhen, China Selbert Perkins Design developed and implemented a comprehensive static and digital signage and wayfinding system that complements the architectural elements at The China Resources Group Headquarters. The Shenzhen Tower is located near the Great China International Exchange Square, along a distinct row of skyscrapers that define the central business district. The tower represents the high-quality urban visage of Shenzhen, China’s design capital. SPD Greatest Hits Sports Brochure Retail Brochure Placemaking Brochure

Fukuoka, Japan SPD created the name, brand identity, and storytelling sculptures for Canal City, the iconic mixed-use center in the heart of Fukuoka Japan. The logo symbolizes the elements of nature – water, earth, and sky, and is integrated into all branded communications, signs, sculptures, and merchandise. SPD Greatest Hits Branding Brochure Retail Brochure Placemaking Brochure

Nassau, The Bahamas Baha Mar is the newest upscale international resort and entertainment destination in the Bahamas – the New Riviera. SPD developed all signage and wayfinding for the expansive site featuring three hotels, casino, golf course, spas, fine dining, retail, and entertainment. SPD Greatest Hits Hospitality Brochure