Zoe Hotchko
Cliff & Robin
Sheri Bates
Michael Rosa
Rikki Zhang
Paul Novacek
Ruth Adams
Eain Lopez
Huang Chaochi
Sophia Valdes
Karen Kosoff
Edgar Godoy
Linda Murphy Corrigan
Chris Wong
SPD Site Icon
Lee Kreindel
Clifford Selbert
Varsha Sheth
Paul Nagakura
Amy McDonald
Robin Perkins
Jessica Finch
India Howlett
Joe Qiao
Eric Galeano
John Lutz
Emily Baker
Cory dePasquale
Michael Pagliarulo
Brandon Reeves
Sharon Brooks
Andrew Davey
Lauren Cowé
Art Orozco
Logan Strauss
Dominique Logan
Andrew Wharton
Carl Crooks
Dan Pham

SPD is ecologically, socially, and culturally connected.

We strive to create great experiences that people remember and enjoy. From logos to landmarks, our multidisciplinary approach has defined the new standard for placemaking.

For more than three decades we have been helping clients all over the world build branded experiences that people connect with. With under 50 employees at 4 offices and employees in 6 states, we always provide individual attention and local collaboration.

Founding Partners
Robin Perkins & Clifford Selbert

Robin Perkins & Clifford Selbert Founding Partners

Collaborating for over three decades, Robin Perkins and Clifford Selbert have created some of the world’s most distinguished landmarks, including the iconic and dramatic Gateway at Los Angeles International Airport in California. Their award-winning work for a diverse array of high-profile clients can be seen on five continents — including the Americas, Asia, India, Middle East, and Africa. Robin and Cliff have developed a visionary approach to art, design, and communications in the built environment. Their creativity and strategic approach have resulted in national and international recognition for design excellence. Cliff and Robin have been jurors and guest speakers at conferences around the world, published worldwide, and honored with a myriad of international awards, including the SEGD Fellow Award and Los Angeles Business Journal Innovation Award.

Our Team

Our team is a diverse group of creative individuals with backgrounds in landscape architecture, sculpture, experiential graphics, branding, industrial design, BIM, project management, photography, and 3D Design.

Ruth Adams
LA Studio Manager

Emily Baker
Designer

Sheri Bates
Principal

Sharon Brooks
Principal

Lauren Cowé
Designer

Carl Crooks
Senior Designer

Andrew K. Davey, Partner

Andy has been a vital part of the creative team of SPD since 1997 when he joined the firm as its New Media Director. A graduate of ArtCenter College of Design in Pasadena, he has expertise in many areas of designed communications including branding, advertising, interactive technologies, photography, and environmental graphic design. His attention to detail while maintaining a holistic view of each project is his strength while overseeing his team members’ work in site analysis, wayfinding strategy, branding, messaging, and related creative efforts.

As Partner at Selbert Perkins Design, Andy has collaborated with world-class design teams, developing environments for airports, casinos, hotels, rail stations, hospitals, retail centers, arenas, and cities. Andy sees projects from beginning to end and has developed a loyal client base of architects, real estate developers, designers, administrators, and tradespeople who have turned to him and the SPD team for both innovative and practical solutions.

Every great design studio needs a “music dictator,” and Andy is ours’. Since his early college radio DJ days in Fresno, California, music has been playing in the studio since he stepped inside. He’s also suspected to be the fastest office-birthday cake-cutter the company has ever witnessed.

Andrew K. Davey
Partner

Cory dePasquale
Senior Designer

Jessica Finch
Principal

Eric Galeano
CAD/BIM

Edgar Godoy
Senior CAD/BIM

Zoe Hotchko
Accountant

India Howlett
Design Director

Chaochi Huang
Deputy GM Asia

Karen Kosoff
Accounting Manager

Lee Kreindel
Senior Designer/PM

Dominique Logan
Marketing Director

Eain Lopez
Designer

John Lutz, Partner

John has been an integral part of the SPD team for over two decades. Deeply committed to a project’s success, John’s remarkable creativity and diligence have resulted in bold, unique design solutions that consistently exceed client expectations. He has developed comprehensive branded communications master plans for projects around the world.

As Partner at Selbert Perkins Design – Chicago, John brings to SPD the ability to turn verbal concepts into powerful graphic identities and dynamic communications programs. At SPD, John has worked in all mediums — identity, print, packaging, electronic media, wayfinding and experiential graphic design and environmental graphic design — and on a broad range of communications programs. John has collaborated with municipalities, public agencies, owners, developers, architects, landscape architects, and the public to create innovative, branded environments worldwide.

A graduate of the University of Cincinnati, and President of SEGD (2016/17),  John takes a sculptural approach to his environmental work, creating systems that provide both visual drama and effective communication. He brings imagination and creative energy to all of his projects.

John Lutz
Partner

Amy McDonald
Marketing Coordinator

Linda Murphy
Director of Operations

Paul Nagakura
Principal

Paul Novacek
Senior Designer

Art Orozco
Project Manager

Michael Pagliarulo, Partner

As a partner at Selbert Perkins Design, Michael Pagliarulo serves as the firm’s business strategist and financial director. Michael draws from a background in accounting, real estate, and construction management to create a foundation of continued growth and success at Selbert Perkins Design.  Michael oversees all business functions, including accounting, taxes, audits, and human resources, to manage the company’s global operations. Before joining Selbert Perkins Design in 2001, Michael was a project controller for Perini Corporation and a corporate controller for Beacon Electric Group. Michael has a passion for art, education, and entrepreneurship. He holds a BS in business administration, a master’s in psychology, and an MBA from the University of Massachusetts Boston. And if that wasn’t enough, Michael is also an award-winning children’s book author, illustrator, songwriter, and financial coach.

Michael Pagliarulo
Partner

Robin Perkins, Co-Founder

Collaborating for over three decades, Robin Perkins and Clifford Selbert have created some of the world’s most distinguished landmarks, including the iconic and dramatic Gateway at Los Angeles International Airport in California. Their award-winning work for a diverse array of high-profile clients can be seen on five continents — including the Americas, Asia, India, Middle East, and Africa. Robin and Cliff have developed a visionary approach to art, design, and communications in the built environment. Their creativity and strategic approach have resulted in national and international recognition for design excellence. Cliff and Robin have been jurors and guest speakers at conferences around the world, published worldwide, and honored with a myriad of international awards, including the SEGD Fellow Award and Los Angeles Business Journal Innovation Award.

Robin is a member of the American Institute of Graphic Arts, the International Sculpture Center, Urban Land Institute, Westside Urban Forum and Women in Architecture. She is a former Board Member of the SEGD, former Board Member of the Architecture + Design Museum in Los Angeles, and Juror for the GSA Excellence in Design Awards. Robin is a graduate of the Rhode Island School of Design with a BFA in graphic design, and studied sculpture at the Massachusetts College of Art.

Robin Perkins
Co-Founder

Dan Pham
Designer

Joe Qiao
Designer

Brandon Reeves
Senior Designer

Michael Rosa
Sr. PM/Designer

Clifford Selbert, Co-Founder

Educated as a Landscape Architect at the Rhode Island School of Design and expanding his talents to encompass graphic design, product design, and environmental communications, Clifford Selbert has successfully developed a multidisciplinary approach to design and strategic marketing-based design process, branding him a reputation for design excellence. Clifford Selbert’s conceptual intuitiveness to design solutions and strategic approach to brand equity development is illustrated by such projects as the identity, master plan, environmental graphics, and gateway for Los Angeles World Airports(LAX); master plan, signage and wayfinding, and gateways for Dubai Festival City; identity, master plan and environmental communications for Canal City Hakata; and environmental communications for the Fourth Street Live! retail and entertainment destination in Downtown Louisville, KY; as well as numerous retail, education, and mixed-use projects around the world. Clifford Selbert is a former board member and current member of the Society for Environmental Graphic Design. He is a respected lecturer and speaker having appeared before audiences at the Harvard Graduate School of Design, Boston Design Center, and Boston Architectural Center, a host to numerous student tours from the New England School of Art & Design, SUNY Purchase, and Carnegie Mellon, and has served as a judge for design competitions at the SEGD, Communication Arts, and the Connecticut Art Directors Club. Clifford Selbert has been honored with the “Business of Design Award” from the Rhode Island School of Design.

Clifford Selbert
Co-Founder

Varsha Sheth
Design Director

Logan Strauss
Senior Designer

Sophia Valdes
HR Manager

Andrew Wharton
Marketing Coordinator

Christopher Wong
Principal

Rikki Zhang
Senior Designer

SPD is diverse, equitable, and inclusive.

We connect, respect, support, and collaborate with each other to build equitable environments and community experiences.

Employees, designers, project managers, accountants, and interns

Selbert Perkins Design is committed to cultivating an inclusive and diverse community, where each employee is heard and respected. Together and through our “Diversity, Equity, and Inclusion” approach, we ensure that we are building a cross-cultural and cross-functional collaborative team that enables Selbert Perkins Design to recruit and retain a diverse staff and pursue client and vendor partnerships with the same goal. In our efforts to support individuals from all backgrounds, we encourage different perspectives, thoughts, and cultures to be shared and experienced. It is through diversity and inclusion that our team of innovators will continue to work alongside one another creating design solutions that represent global communities.

Want to join us? 

Maybe there is an employment opportunity for you in one of these job openings… 

Boston Openings
Los Angles Openings
No current openings
January 23, 2023

While there may be no available positions advertised in an office near you, we still encourage you to send us your resume. We are always interested in seeing new talent, and we’ll keep your resume on file for when there is an opportunity.

Chicago Openings

BIM, Revit, CAD Designer

May 8, 2023

The Chicago office has an immediate opening for a BIM, Revit, CAD Designer.
The full-time designer will work closely with our design team to support developing and documenting unique, exciting, and functional wayfinding signage/placemaking elements integrating brand, storytelling, and enhancing navigation.

Senior Environmental Graphic Designer

May 5, 2023

We have an immediate opening for a Senior Environmental Graphic Designer to join our team in Chicago.
The designer will be involved in all phases of the design process, including concept, schematic design, design development, construction documents, and construction administration.

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