Urban Park at Kendall Center
Cambridge, MA
Urban Park (UP) roof garden at Kendall Center is a three-level public space in the heart of “the most innovative square mile on earth” surrounding 325 Main, Google’s new office building. Selbert Perkins Design developed an experience master plan, envisioning the name, brand, wayfinding, and art for the public realm in collaboration with BXP. Several talented local artists created sculptures and murals that complement the park’s design, add an element of vibrancy and color, and provide photo opportunities for locals and visitors. The result is a memorable space based on thoughtful design & detail. The UP brand includes an extensive kit of parts with patterns and templates for temporary and event signage. The project enlivens the existing plaza, terrace, roof garden, streetscape, parking garage, and public train entrance.
Collaborators: Stantec, Pickard Chilton, Lemon Brooke
- Services: Branded Environments, Placemaking, Public Art, Signage & Wayfinding
- Industry: Arts & Culture, Civic
- Region: USA East