In collaboration with Neumann/Smith Architects and the Huntington Bank brand team, Selbert Perkins Design, developed a comprehensive environmental graphics and signage program for the company’s new Detroit headquarters. The Huntington Tower is located within the heart of Detroit’s Entertainment District. The modern building, which was specifically designed to complement the surrounding historic architecture, includes offices, retail space, and parking garage, as well as a rooftop terrace offering stunning views of the city from the top of the building. The team developed design strategies that celebrate the city’s rich history by exploring people and culture, music, architecture, landmark monuments, and the automotive industry. The lobbies, common areas, open spaces, meeting rooms and work environments all feature graphics that are layered within the spaces and corridor vistas.

The distinctive artwork integrates Huntington Bank’s core values into the interior architecture.

The rooftop and 19th floor terrace provides outdoor access for team members and gives Huntington the opportunity to host community events in Detroit. On the rooftop, movies and sporting events can be projected on the side of the tower. Designed as LEED Certifiable, the rooftop features solar panels and a green roof.