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Selbert Perkins Design continues its collaboration with the City of Santa Monica to design and implement an expanded vehicle, bicycle, and pedestrian signage and wayfinding system for downtown and the coast.

The comprehensive Master Plan includes new static and digital signs that direct visitors and residents to city entrances, parking, bikeshare, the new “Expo” metro stations, and key public destinations.

The new system provides a dynamic and unified image for Santa Monica, enhancing the urban coastal experience for visitors and residents alike.

Related collaborative projects include Breeze Bike Share and Big Blue Bus Headquarters.