The Beijing Daxing District is hosting the 2016 Rose Convention, the most renowned event in the world of roses. The event showcases more than 2,000 rose species from around the world and explores advancements in rose cultivation, landscaping and design.

To create a dramatic welcome, and facilitate pedestrian and vehicular circulation, Selbert Perkins Design planned and designed the Rose Garden’s monumental gateway, columns that line the main thoroughfare from the Plaza, international flags, identity pylons for individual rose types, directories, pedestrian wayfinding signage, pavement patterns, rail design and bridge light fixtures. The iconic place-making elements integrate vivid colors and unique rose patterns, creating a memorable landmark The result is a dramatic and educational visitor experience.